Privacy Policy

1. Introduction

The Premier Horse, LLC ("The Premier Horse," "we," "us," or "our") respects your privacy and is committed to protecting the personal information we collect through our website, platform, and related services (collectively, the "Services").

This Privacy Policy explains how we collect, use, store, disclose, and protect information when you access or use our Services. By using the Services, you agree to the practices described in this Privacy Policy.

2. Information We Collect

a. Information You Provide Directly

We may collect personal information that you voluntarily provide, including:

  • Name
  • Email address
  • Phone number (including mobile number)
  • Account credentials
  • Billing and payment information
  • Listing information, photos, videos, and descriptions
  • Communications with us, including customer support inquiries

b. Information Collected Automatically

When you use our Services, we may automatically collect:

  • IP address
  • Browser type and device information
  • Operating system
  • Pages viewed, links clicked, and actions taken
  • Date, time, and referring URLs

c. Information from Third Parties

We may receive information from third party services, including:

  • Payment processors
  • Email and SMS communication platforms
  • Analytics and advertising partners
  • Social media platforms

3. How We Use Your Information

We use the information collected to:

  • Operate, maintain, and improve the Services
  • Create and manage user accounts and listings
  • Process payments, subscriptions, and renewals
  • Communicate with users regarding listings, updates, scheduling, renewals, and inquiries
  • Provide customer support
  • Send transactional, service related, and marketing communications
  • Deliver interest based or retargeted advertising
  • Monitor and prevent fraud, abuse, and unauthorized activity
  • Comply with legal and regulatory obligations

4. Communications and Messaging

a. Email Communications

We may send emails related to your account, listings, subscriptions, and promotional offerings. You may opt out of marketing emails at any time, but transactional emails may still be sent.

b. SMS and Text Messaging

If you provide a mobile phone number, you consent to receive SMS or text messages related to your account, listings, support requests, and marketing communications. Message and data rates may apply. You may opt out of marketing SMS messages at any time, but transactional SMS messages may still be sent.

c. Platform Messaging

The Premier Horse may offer internal messaging or communication tools between users in the future. Any such functionality will be governed by this Privacy Policy and applicable terms at the time it becomes available.

5. How We Share Information

We may share personal information in the following circumstances:

a. Service Providers

We share information with trusted third party vendors who provide services on our behalf, including payment processing, hosting, analytics, email and SMS delivery, customer support tools, and advertising services.

b. Public Listings

Information included in a listing that you choose to publish may be publicly visible, including horse details, images, videos, and seller contact methods as configured through the platform.

c. Advertising and Analytics Partners

We may share limited information with advertising and analytics partners to measure performance, deliver relevant ads, and improve our marketing efforts.

d. Legal and Safety Purposes

We may disclose information if required by law, court order, subpoena, or governmental request, or if we believe disclosure is necessary to protect our rights, users, or the integrity of the Services.

6. Business Transfers

The Premier Horse may disclose or transfer personal information as part of a current or future business transaction, including but not limited to:

  • A sale of the company or substantially all of its assets
  • A merger, acquisition, or reorganization
  • A change in ownership or control

Personal information may be transferred as a business asset in connection with such transactions. Any acquiring or successor entity may continue to use the information in accordance with this Privacy Policy, unless and until it is updated as permitted by law.

7. Data Retention

We retain personal information for as long as reasonably necessary to:

  • Provide and maintain the Services
  • Comply with legal and regulatory obligations
  • Resolve disputes and enforce agreements
  • Support fraud prevention and platform security

Canceled, inactive, or expired accounts may still be retained for recordkeeping and compliance purposes.

8. Data Security

We use commercially reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

9. Your Choices and Rights

Depending on your location, you may have the right to:

  • Access or request a copy of your personal information
  • Correct or update inaccurate information
  • Request deletion of certain information, subject to legal or contractual obligations
  • Opt out of marketing communications

Requests may be submitted using the contact information below.

10. Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies to operate the Services, analyze usage, and support marketing and advertising efforts. You may manage cookie preferences through your browser settings, though disabling cookies may affect site functionality.

11. International Users

The Premier Horse operates primarily in the United States and serves users in Canada. If you access the Services from outside the United States, you acknowledge that your information may be transferred to and processed in the United States, where data protection laws may differ.

12. Children’s Privacy

The Services are not intended for individuals under the age of 13. We do not knowingly collect personal information from children.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date. Continued use of the Services after changes constitutes acceptance of the updated policy.

14. Contact Information

If you have questions about this Privacy Policy or our data practices, please contact:

The Premier Horse
Email: help@thepremierhorse.com
Website: https://thepremierhorse.com